In 2013, Amazon CEO Jeff Bezos bought the Washington Post. (Granted, he bought it personally instead of via Amazon, but it’s still relevant to the Amazon/Whole Foods story.) At the time, the paper was facing a steady decline and staff layoffs, as most newspapers were, and its online presence was stagnant. Bezos got involved with the business side and its technology—no surprise there—and he didn’t interfere with editorial direction.
Nieman Lab has a transcript from an interview with a Post staffer who talked about the bots they now use to help run the business, deliver news, provide information for stories, and even automate the writing of basic stories. The content management system they built works so well that other news outlets license it from them. And there’s an energy in the Post’s reporting that I haven’t seen in a long time. This is cool stuff.
Web traffic doubled and 1,200 stories are posted per day—500 of them
The team at Askuity, a provider of a sales enablement platform geared toward consumer packaged goods and retail companies, invited me to host a webinar on Thursday, March 2, 2017. I’ll be talking about The Art of Negotiating Price, with a focus on how you can arm yourself with good information and research to support pricing goals.
You’ll learn about:
- The importance of a consumer-first approach to pricing and how to challenge conventional wisdom.
- Inexpensive tactics that any brand can use to identify their optimal prices. Whether pricing a new product or adjusting the price of an existing product, we’ll show you how to make sure that the price is right.
- How to use pricing research to effectively negotiate price with your retail buyer. We’ll teach you how to maximize margins and defend your pricing strategy at your next buyer meeting.
Thursday March 2, 2017